Case Study

Location Services for World’s #1 Location Data Platform

HERE (a joint-venture of BMW, Mercedes-Benz, and Intel) approached SPAN to help create a proof-of-concept on a very tight deadline.

Challenge

HERE needed to prove that a service could automatically and accurately determine the proximity of a user to local businesses. During the proof- of-concept phase, SPAN needed to achieve target levels of accuracy, then create prototype services featuring maximized throughput.

Solution

SPAN engineers developed and tested a series of algorithms to determine the proximity of a smartphone user to business by using only GPS location and publicly available data. After creating a working proof of concept, we developed a prototype that could calculate sufficiently accurate results at speed in a realistic deployed environment.

Results

The prototype solution was developed on-time and is currently being evaluated by HERE and a large partner.

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